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  • Analysis: A boycott campaign fuels tension between Black shoppers and Black-owned brands evoking the long struggle for consumer citizenship

    "In my research on marketing campaigns aimed at Black women, Ive examined how the struggle for consumer citizenship complicated the dynamic between Black entrepreneurs and consumers. On the one hand, businesses have long leveraged Black ownership as a unique selling proposition in and of itself, urging shoppers to view Black brand loyalty as a path to collective racial progress," writes Timeka Tounsel, assistant professor of Black studies in communication at the UW.
    02/10/2025 | The Conversation
  • Analysis: A boycott campaign fuels tension between Black shoppers and Black-owned brands evoking the long struggle for consumer citizenship

    "In my research on marketing campaigns aimed at Black women, I've examined how the struggle for consumer citizenship complicated the dynamic between Black entrepreneurs and consumers," writes Timeka Tounsel, assistant professor of Black studies in communication at the UW.

    02/10/2025 | The Conversation
  • New journal co-founded by NIH nominee raises eyebrows, misinformation fears

    The Journal of the Academy of Public Health claims to open up scientific communication. But its unusual editorial policies have some scientists concerned. Carl Bergstrom, professor of biology at the UW, is quoted.

    02/10/2025 | Science
  • More states are moving to ban cellphones at school should they?

    Massachusetts attorney general is championing a bill this legislative session that would ban students from using their cellphones and other personal electronic devices during the school day. That makes Massachusetts one of more than two dozen states where lawmakers are considering legislation this spring that would restrict students cellphone use, according to a tally by Education Week. Luca Magis-Weinberg, assistant professor of psychology at the UW, is quoted.
    02/09/2025 | Education Week
  • More states are moving to ban cellphones at school should they?

    Massachusetts attorney general is championing a bill this legislative session that would ban students from using their cellphones and other personal electronic devices during the school day. Luca Magis-Weinberg, assistant professor of psychology at the UW, is quoted.

    02/09/2025 | Education Week
  • Student holding a College Edge brochure, with the message "Arrive Early, Start Strong" visible on the front.

    Confidence & Connection Through College Edge

    Through the College Edge program, first-year UW students can settle into college life and academics before the start of fall quarter. 

    February 2025 Perspectives
  • Cherry trees in bloom beside a walking path in the UW quad

    NAS awards for Xu, Vinzant, and Oveis Gharan

    UW professors Xiaodong Xu, Cynthia Vinzant, and Shayan Oveis Gharan have been honored by the National Academy of Sciences in recognition of their research accomplishments.

    02/07/2025 | College of Arts & Sciences
  • A soccer player kicking a ball.

    Soccer on the World Stage

    An international studies course highlights soccer's impact beyond the playing field, in areas ranging from economics to nationalism to human rights.

    February 2025 Perspectives
  • illustration of woman cleaning a house

    You Discover You're on Camera. Now What?

    A growing number of people use surveillance cameras inside their home. Interaction design professor James Pierce explores how others spending time in the home are affected. 

    February 2025 Perspectives
  • Opinion: What China's DeepSeek breakthrough means for the future of AI

    "At first glance, reducing model-training expenses in this way might seem to undermine the trillion-dollar 'AI arms race' involving data centers, semiconductors and cloud infrastructure. But as history shows, cheaper technology often fuels greater usage," writes Victor Menaldo, professor of political science at the UW.
    02/06/2025 | Los Angeles Times